TRANSLATING TWO-COMPONENT MARKETING TERMINOLOGICAL COLLOCATIONS FROM ENGLISH INTO UKRAINIAN
Ескіз недоступний
Дата
2023-05-26
Назва журналу
Номер ISSN
Назва тому
Видавець
Boston-Vinnytsia: Primedia eLaunch & European Scientific Platform
Анотація
Lexical semantic transformation refers to a process in which a
word’s meaning changes due to its combination with another word. By identifying, the
most commonly used transformations, we can gain insights into the ways in which
the collocations are used in the marketing domain and how they may differ from their
literal meanings.
Опис
Scientific practice: modern and classical research methods:
Collection of scientific papers «ΛΌГOΣ» with Proceedings of the
IV International Scientific and Practical Conference, Boston, May
26, 2023. Boston-Vinnytsia: Primedia eLaunch & European Scientific
Platform, 2023.
ISBN 978-617-8126-18-6 «European Scientific Platform», Ukraine
ISBN 979-8-88955-788-3 (PDF) «Primedia eLaunch», USA
DOI 10.36074/logos-26.05.2023